Jared Keith


They say... "find something you love, and never work another day in your life" ...if that is so, I haven't worked in a long time.


Jared Keith Hochradel

I've been fortunate to have had a solid idea of the direction I wanted to go in professionally from a young age; I started making websites when I was 11 and from there I knew that was it.

In high school, I took specialized classes for Web Design and Interactive Media and even won a couple of state and national competitions from organizations like the Ohio Tech Prep Consortium, Business Professionals of America, and SkillsUSA. In college, I majored in Web Design and Interactive Media at the historic Art Institute of Pittsburgh, where I ultimately found the User Experience discipline and have been hooked on striking the balance between Art and Science ever since.

Over the past decade, I have further specialized and gained an extensive commerce background working with brands and corporations from startups to enterprises touching all realms of the product development lifecycle: Business Analysis, Content Strategy, User Experience, Visual Design and Front-End Development.

I have spanned industries such as: Aviation, Beauty, Chemical, Wine + Spirits, Luxury Fashion Retail, Home Goods, Sporting Goods, Large Retail, and Quick Service Restaurants to shape experiences leveraging best-in-class platforms such as: SAP Commerce (Hybris), IBM WebSphere Commerce, Oracle Commerce Cloud (ATG), Salesforce Commerce Cloud (Demandware), Adobe Commerce Cloud (Magento), Shopify, Intershop, Sitecore and Adobe Experience Manager (AEM).

My approach is to prototype as early as possible. Fail fast – move quick, work in context and interact with what we are building together.

I work tirelessly towards finding the best solution, with you, for the real people that use it.